* Consumers just need to buy a bottle of Thums Up and look for a 9 digit unique code under the returnable glass bottle's crown or behind the label of the PET bottle.
* This initiative is applicable on all 200ml, 300ml Thums Up returnable glass bottles (RGB) and also on 600 ml & 2 liters Thums Up PET bottles.
* Need to SMS 'Mahesh' followed by the to 09869 98 98 98 from their GSM / CDMA mobile phones.
* Additionally consumers also have the option to Call 09869 98 98 98 and register the unique code through an Interactive Voice Response System (IVRS).
* Computer generated lucky draw to provide 30 consumers with a once-in-a-lifetime opportunity to perform action stunts with Telugu Superstar Mahesh Babu.
* Initiative designed to leverage the popularity of mobile phones (Both GSM & CDMA) amongst soft drink consumers in the state.
* One of a kind initiative to run in Andhra Pradesh from 10th August till 9th September, 2010.
* As part of Thums Up's association with Mahesh Babu Starrer, 'Mahesh Khaaleja' movie, a special 6 can pack priced at Rs.120 is being made available in select outlets in the state.
* Each 6 can pack will have a special DVD with exclusive footage of the soon to be released movie, 'Mahesh Khaaleja'
Hi Friends, i am rajesh from Hyderabad. i would like to share my views with you. i am trying to track whats new in coca-cola. i will try to update this blog with coca-cola news,views, articles, photos, comments etc.. if you like and you want to share any thing about coke please share with me.my email kolluri.rajesh@gmail.com
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